Hello Wow!Hello Wow!

The directory

All discoveries

Clever products and brilliant ideas, all in one place.
Illustrative image of Shark FlexStyle
Beauty & Lifestyle

The multi-styler everyone compares.

A hair dryer that transforms into an air-styler.

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Illustrative image of Owala FreeSip
Home & Living

The bottle that sips two ways.

A water bottle with a built-in straw and wide-mouth spout.

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Illustrative image of Bambu Lab A1 mini
Home & Living

3D printing made easy.

A compact, beginner-friendly 3D printer.

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Illustrative image of Dyson Airstrait
Beauty & Lifestyle

Straighten your hair while it's wet.

A straightener that uses air to dry and straighten at the same time.

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Illustrative image of Stanley Quencher H2.0
Home & Living

The cup that went viral.

An insulated tumbler with handle that fits most car cup holders.

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Illustrative image of Philips Hue Play Gradient Lightstrip
Home & Living

Your TV, but cinematic.

A light strip that sits behind your TV and matches colours on screen.

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Illustrative image of Ember Mug 2
Home & Living

Coffee that stays hot.

A heated mug that keeps your drink at your chosen temperature.

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Illustrative image of Samsung The Freestyle 2nd Gen
Home & Living

A cinema that fits in your bag.

A portable projector that can point at walls or ceilings.

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Illustrative image of Apple AirTag
Home & Living

Never lose your keys again.

A small tracker that helps you find keys, bags and luggage with your iPhone.

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Illustrative image of Ninja SLUSHi
Kitchen & Cooking

Slushies at home.

A frozen drink maker for slushies, frappés and frozen cocktails.

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Illustrative image of Ninja Crispi
Kitchen & Cooking

An air fryer you can carry.

A portable glass air fryer system you can cook, serve and store in.

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Illustrative image of Bose QuietComfort Ultra Earbuds (2nd Gen)
Technology & Gadgets

Earbuds built for blocking the world.

Bose's premium noise-cancelling earbuds.

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Illustrative image of Fujifilm X100VI
Technology & Gadgets

The camera that broke the internet.

A compact retro camera famed for its film-style looks.

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Illustrative image of Sony WH-1000XM6
Technology & Gadgets

Silence, on demand.

Sony's flagship noise-cancelling over-ear headphones.

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Illustrative image of Kindle Colorsoft
Technology & Gadgets

Kindle, now in colour.

Amazon's first colour e-reader for comics, covers and highlights.

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Illustrative image of DJI Neo
Technology & Gadgets

A drone that takes off from your palm.

A palm-sized drone that follows and films you without a controller.

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Illustrative image of DJI Mic Mini
Technology & Gadgets

Clear audio from a tiny mic.

Ultra-light wireless microphones that clip on and connect to phones and cameras.

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Illustrative image of DJI Osmo Pocket 3
Technology & Gadgets

The vlogging camera TikTok loves.

A pocket gimbal camera with a large sensor and rotating screen.

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Illustrative image of Insta360 X5
Technology & Gadgets

Film everything, frame it later.

A 360-degree action camera that lets you pick your angle after recording.

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Illustrative image of Nothing Phone (3)
Technology & Gadgets

The phone with lights on the back.

A design-led Android phone with a transparent look and the Glyph Matrix display.

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Illustrative image of Nintendo Switch 2
Technology & Gadgets

The console everyone's queuing for.

Nintendo's next console with a bigger screen and new magnetic Joy-Con.

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NewIllustrative image of Samsung Galaxy Z Fold7
Technology & Gadgets

A phone that opens into a tablet.

Samsung's thinnest foldable yet, opening into a large inner screen.

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NewIllustrative image of iPhone Air
Technology & Gadgets

The thinnest iPhone ever made.

An ultra-thin iPhone designed around lightness.

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NewIllustrative image of iPhone 17 Pro
Technology & Gadgets

The phone creators are switching to.

Apple's pro iPhone with an upgraded camera system and long battery life.

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NewIllustrative image of AirPods Pro 3
Technology & Gadgets

Earbuds that also track your heart rate.

Apple's noise-cancelling earbuds with heart-rate sensing for workouts.

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Illustrative image of e.l.f. Halo Glow Liquid Filter
Beauty & Lifestyle

The viral glow-in-a-bottle.

A liquid filter for a soft-focus, glowing complexion.

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Illustrative image of Dior Addict Lip Glow Oil
Beauty & Lifestyle

Luxury gloss that cares.

A tinted lip oil with a glossy finish.

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Illustrative image of Summer Fridays Lip Butter Balm
Beauty & Lifestyle

Balm that feels like butter.

A cushiony lip balm with a sheer tint.

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Illustrative image of Sol de Janeiro Brazilian Bum Bum Cream
Beauty & Lifestyle

The scent everyone asks about.

A fast-absorbing body cream with a signature pistachio-caramel scent.

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Illustrative image of Charlotte Tilbury Pillow Talk Lipstick
Beauty & Lifestyle

The nude everyone owns.

Charlotte Tilbury's famous nude-pink lipstick.

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Illustrative image of Rare Beauty Soft Pinch Liquid Blush
Beauty & Lifestyle

One dot is all you need.

A highly pigmented liquid blush famous for a little going a long way.

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Illustrative image of rhode Peptide Lip Treatment
Beauty & Lifestyle

The glazed lip look.

A peptide lip treatment for a glossy, hydrated finish.

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Illustrative image of LANEIGE Lip Sleeping Mask
Beauty & Lifestyle

The overnight lip saviour.

A cult overnight lip mask for soft lips by morning.

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Illustrative image of ghd Chronos
Beauty & Lifestyle

Faster, glossier straightening.

ghd's high-performance straightener.

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Illustrative image of Dyson Airwrap i.d.
Beauty & Lifestyle

The styler that learns your hair.

Dyson's connected multi-styler with app-guided styling.

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NewIllustrative image of Samsung Galaxy Watch8
Smart Wearables

A smartwatch with a built-in coach.

Samsung's latest smartwatch with health tracking and Gemini assistant features.

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Illustrative image of Plaud NotePin
Smart Wearables

An AI note-taker you wear.

A small wearable recorder that transcribes and summarises conversations with AI.

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Illustrative image of WHOOP 5.0
Smart Wearables

The screenless coach athletes swear by.

A screenless band that tracks strain, recovery and sleep.

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Illustrative image of Samsung Galaxy Ring
Smart Wearables

Health tracking with no subscription.

Samsung's smart ring for sleep, activity and wellness tracking.

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Illustrative image of Oura Ring 4
Smart Wearables

A sleep tracker you forget you're wearing.

A titanium smart ring that tracks sleep, activity and readiness.

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NewIllustrative image of Apple Watch Series 11
Smart Wearables

Health tracking on your wrist.

Apple's latest everyday smartwatch with health, fitness and safety features.

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Illustrative image of XREAL One Pro
Smart Wearables

A giant screen that fits in your pocket.

AR display glasses that show a large virtual screen from your phone, laptop or console.

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NewIllustrative image of Meta Ray-Ban Display
Smart Wearables

A tiny screen inside your glasses.

Meta glasses with an in-lens display, controlled by a wrist band that reads finger gestures.

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NewIllustrative image of Oakley Meta Vanguard
Smart Wearables

Wraparound AI glasses for athletes.

Wraparound performance glasses with a centred camera and fitness app integrations.

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Illustrative image of Oakley Meta HSTN
Smart Wearables

Sport sunnies with a camera.

Oakley performance styling with a built-in camera, speakers and Meta AI.

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NewIllustrative image of Ray-Ban Meta (Gen 2)
Smart Wearables

Glasses that film what you see.

Classic Ray-Ban frames with a built-in camera, open-ear speakers and Meta AI.

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Illustrative image of FOREO LUNA 4
Skincare

The silicone face-cleansing brush.

A silicone facial cleansing device.

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Illustrative image of Mighty Patch Original
Skincare

The spot sticker that works overnight.

Hydrocolloid patches that cover spots overnight.

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Illustrative image of SKIN1004 Madagascar Centella Ampoule
Skincare

The calming K-beauty favourite.

A lightweight centella ampoule.

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Illustrative image of The Ordinary Multi-Peptide + Copper Peptides 1% Serum
Skincare

Affordable peptides that went viral.

A peptide serum from The Ordinary.

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Illustrative image of La Roche-Posay Cicaplast Baume B5+
Skincare

The balm dermatologists love.

A soothing multi-purpose balm.

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Illustrative image of Anua Heartleaf 77% Soothing Toner
Skincare

Calm skin in a bottle.

A soothing toner with heartleaf extract.

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Illustrative image of CurrentBody Skin LED Light Therapy Mask Series 2
Skincare

Red-light therapy at home.

An LED face mask using red and near-infrared light.

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Illustrative image of medicube AGE-R Booster Pro
Skincare

Salon-style skincare at home.

A multi-mode at-home skincare device.

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Illustrative image of Beauty of Joseon Relief Sun SPF50+
Skincare

The SPF people actually enjoy wearing.

A lightweight Korean sunscreen with no white cast for many skin tones.

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Illustrative image of COSRX Advanced Snail 96 Mucin Power Essence
Skincare

The snail essence TikTok made famous.

A hydrating essence based on snail secretion filtrate.

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Illustrative image of Glow Recipe Watermelon Glow Niacinamide Dew Drops
Skincare

Dewy skin, instantly.

A highlighting serum with niacinamide for a dewy glow.

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